About Rachel Rojo
Rachel Rojo is an award-winning independent creative director who has led the design and conceptual process for companies that rely on bold, disruptive solutions to shape how they approach solving problems through design.
From idea to execution, Rachel reinvents the way we think about brand experiences, corporate identities, and immersive storytelling — often winning numerous awards and honorable mentions for her projects. Rachel’s most notable work can be found in New York, Los Angeles, and Miami, along with an international portfolio of projects throughout Europe, Asia, Latin America, and the Middle East for nearly a decade.
She is also the Founder & CEO of The Real Bonne Vivante, a travel media platform celebrating conscious travel, boutique hospitality, and slow living through editorial storytelling and cinematic content. Her clients span corners of South America to Europe, including hotels featured in The Michelin Guide, Small Luxury Hotels of the World, and the Brazilian Luxury Travel Association.
With a background that bridges high-level creative direction and immersive travel media, Rachel brings a unique perspective to brand storytelling—combining strategic vision with on-the-ground cultural insight. This dual lens allows her to craft elevated, globally resonant narratives rooted in authenticity, aesthetics, and a deep understanding of place.
Rachel received her BFA in Product Design from Otis College of Art and Design in Los Angeles, California.
brand experience
Rachel has contributed to projects working with notable companies such as:
Awards
Rachel has contributed to projects that have earned the following awards and recognitions: